Campbell’s Soup & Mortgage Rates — What the Fed Is Really Watching

No, the Fed doesn’t set mortgage rates.
But they do influence the environment those rates live in — and right now, that environment is murky.
Let’s break it down:
So why are mortgage rates still stuck?
One word: Tariffs.
Uncertainty around new trade tariffs is making policymakers nervous. Until there’s clarity, the Fed is staying cautious — even though the housing market is softening.
Enter: Campbell’s Soup.
The CEO recently said more Americans are eating at home than at any point since 2020. That’s a big indicator that consumers are cutting back — and when spending slows, the economy follows.
In simple terms:
🥫 Is a rate drop coming in late 2025?
We’ll see. But right now, the signs are pointing toward a shift in buyer advantage.
What should you do now?
With homes sitting longer, negotiation is back — on price, terms, and conditions.
💬 Want a smart strategy for today’s market? Let’s connect.
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Inflation is down, unemployment is steady, and yet rates remain high.